Hasbro’s DOHVINCI brand recreates iconic paintings in honor of Art Appreciation Month



PAWTUCKET, RI – (COMMERCIAL THREAD) – August marks Art Appreciation Month and the DOHVINCI brand of Hasbro, Inc. (NASDAQ: HAS) puts a creative spin on the occasion this year by honoring six flagship artworks with incredibly detailed recreations made from a 100% DOHVINCI design compound! The collection includes classic paintings “Le Cri” by Edvard Munch, “A Sunday Afternoon on the Island of La Grande Jatte” by Georges Seurat, “The Girl with a Pearl Earring” by Johannes Vermeer, “The Starry Night” by Vincent van Gogh, “Sunflowers” by Vincent van Gogh and “Mona Lisa” by Leonardo da Vinci, each completely redesigned in a unique way in colored compound DOHVINCI.

Introduced in 2014 by the makers of the PLAY-DOH branded modeling compound, DOHVINCI includes a uniquely designed compound and an innovative Styler Tool that together provide a highly intuitive, enjoyable and totally captivating creative experience for 6 year olds. and more. Fans are encouraged to commemorate Art Appreciation Month and celebrate their inner artist by creating their own DOHVINCI masterpieces and sharing images on Facebook.com/PlayDoh. With so many colors and application techniques and a design compound that adheres to a variety of surfaces such as wood, glass, ceramic and paper – the creative possibilities are almost endless!

About Hasbro

Hasbro (NASDAQ: HAS) is a global company committed to creating the world’s best gaming experiences, leveraging its beloved brands including LITTLEST PET SHOP, MAGIC: THE GATHERING, MONOPOLY, MY LITTLE PONY, NERF, PLAY- DOH and TRANSFORMERS, and Premier Partner Brands. From toys and games, TV shows, motion pictures, digital games and lifestyle licensing, Hasbro addresses the fundamental need for play and connection with children and families around the world. . The company’s Hasbro Studios and its film label, ALLSPARK PICTURES, create brand-focused storytelling entertainment across all mediums, including TV, film, digital and more. Through the company’s commitment to corporate social responsibility, including philanthropy, Hasbro helps build a safe and sustainable world and positively impact the lives of millions of children and families. Learn more about www.hasbro.com, and follow us on Twitter (@Hasbro & @HasbroNews) and Instagram (@Hasbro).



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